The Ferrari Stores have the ambition to not only shops, but the collection points of the history and spirit of Ferrari, which is expressed - through the forms, finishes and materials - the dual soul of the racing world and the world luxury. The project guidelines, and soft dynamics, stem directly from the forms ofracing cars and sedans Ferrari and also a sense of speed that starts Marinetti's futuristic aesthetic, to define a simple design but expressive.
This elegant futurism is enhanced by the idea of movingmultimedia and images......
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